Looking to shoot some video…
But not sure how, and you only have a iPhone camera to work with?
Great, this is a great way to start if you have mild ability to use technology and computers.
First, most iphones/smartphones, tablets, etc. can actually shoot great video.
You don’t need a DSLR camera for this.
I’ll say this right now – you don’t need to be the top expert. You just need to become their trusted resource. Here’s a quick guide to exactly how to do that no matter what media you prefer, what industry you’re in, or even if you feel like an imposter most of the time.
Does your business or practice revolve around itself, or your clients and supporters?
The client isn’t always right. Nor do they even know what they want.
But the client should be the center of your universe.
People-Centric design means you are strategizing around them – their needs, their pains, their fundamental desires. And more importantly, it’s focused on connecting to them in an authentic manner.
People have wised up to the marketing tricks and interruptive tactics of traditional marketing and advertising.
Half the time, they completely block it out. They either ignore it automatically or by literally blocking the ad from being seen. They also see through token actions that aren’t sincere and aren’t valuable to them.
We know when we are being marketed to. But if we get something meaningful from the experience, we don’t care.
You need to understand the people you who are your prospects and clients. What are their pains and frustrations? What are the needs and desires that just aren’t being addressed? Leverage even one good one and you will stand out and get them banging on your door.
So how do you do it?